# Iscra Search - AI Search Optimization for HVAC Companies in Texas > Iscra Search helps HVAC contractors in Texas (Frisco, McKinney, Plano, Austin) show up when homeowners ask ChatGPT, Gemini, Claude or Perplexity who to call for AC repair. Founded in September 2026 by Eugene Piatibrat, a specialist in AI search optimization (generative engine optimization, GEO). Every project starts with a free AI visibility check; the work is a fixed price with a money-back guarantee. ## Pages - [Home](https://iscrasearch.com/): services, process, FAQ, contact - [About Iscra Search](https://iscrasearch.com/about.html): key facts, founder, how the work is done ## Research - [Which HVAC companies do ChatGPT, Gemini and Perplexity recommend in Frisco, TX? (September 2026)](https://iscrasearch.com/frisco-ai-search-test-2026.html): 60 AI answers, 48 companies, sources cited for prices ## Guides - [How ChatGPT, Gemini and Perplexity pick HVAC companies in Texas](https://iscrasearch.com/how-chatgpt-picks-hvac-companies.html): data sources and a 9-point checklist - [Why ChatGPT doesn't recommend your HVAC company: 7 reasons](https://iscrasearch.com/why-chatgpt-doesnt-recommend-your-hvac-company.html) - [How to set up Bing Places for an HVAC company](https://iscrasearch.com/bing-places-for-hvac.html) - [Google Business Profile checklist for HVAC contractors](https://iscrasearch.com/google-business-profile-checklist-hvac.html) ## Contact - Email: eugene.aitx@gmail.com